








Each year, the Town of Whitby delivers eight large-scale community events and more than 50 summer programming events. Over 250 volunteers collectively make up a large part of the 55+ community. The success of these events is dependent on the contribution of time, skills, and lived experience of volunteers. The multi-layer program consisted different tactical stages which involved in numerous marketing collateral. I created the branding assets such as the posters, rack cards, signage, banners, brand bar, name tags, digital graphics, social media graphics, presentations, handbooks and the list keeps growing as the program continues. Festival & Events Ontario (FEO) 2020 Achievement Award Winner for Best Volunteer Program.